"I'm from the government, I'm here to Help You."
Here are the NHTSA
recommended Public Service Announcements for July, 2003.
(In celebration of American Freedom Week?)
RADIO SCRIPTS
:30 Second General Station Read - Cost
One for the road? What did that last drink cost? Over $8,000, your license and car when
you're caught driving impaired. (INSERT STATION NAME/CALL LETTERS) reminds you that
law enforcement will be out this holiday protecting everyone from impaired drivers. This
holiday, please celebrate responsibly and don't take a chance because chances are you will
be caught. Designate a sober driver, take a taxicab or mass transit or take a ride
straight to jail. Remember: You Drink & Drive. You Lose.
:30 Second Station Read - Alcohol
Impairment
Not sure if you've had too much to drink? Then don't drive. Chances are you will get
caught. [INSERT STATION NAME HERE] reminds you law enforcement will be out in full
force this Fourth of July looking for impaired drivers. Don't forget impairment starts
with the first drink, whether you feel it or not. Don't risk losing your license, your car
and freedom. Designate a sober driver, take a taxicab or mass transit or you'll be taking
a ride straight to jail. Remember: You Drink & Drive. You
Lose.
:30 Second Station Read - Crime
Checkpoints, roving patrols, undercover officers and concerned citizens … chances are
if you drive impaired you'll get caught this holiday. [INSERT STATION NAME HERE]
reminds you [COMMUNITY] is cracking down on impaired drivers. This holiday, please
celebrate responsibly and don't chance it because chances are you will be caught.
Designate a sober driver, take a taxicab or mass transit or you'll be taking a ride
straight to jail. Remember: You Drink & Drive. You Lose.
:30 Second Station Read - Drugs and
Alcohol/License
This holiday, don't lose your license to impaired driving. Did you know that your license
can be revoked and car impounded on the spot if your caught driving impaired? [INSERT
STATION NAME HERE] reminds you law enforcement is cracking down on impaired drivers
this Fourth of July. Driving under the influence of drugs or alcohol is a serious crime
that will cost you hundreds of dollars, your car, and license and ruin your social life.
The choice is yours. Designate a sober driver or one will be appointed for you. Remember: You Drink & Drive. You Lose.
:30 Second Station Read - New Friends
Think impaired driving is no big deal. Think about what it can do for your social life and
all the new opportunities. Making new friends on the bus, at counseling, while doing
community service, sitting in court and don't forget your sleepover in jail. [INSERT
STATION NAME HERE] reminds you law enforcement is cracking down against impaired
drivers this Fourth of July. Don't forget impairment starts with the first drink and
driving impaired is a crime. Chance driving impaired and chances are you will be caught.
Remember to designate a sober driver, take a taxicab or mass transit or be prepared to
kiss your social life good-bye. You Drink & Drive. You
Lose.
:15 Second Station
Read - Alcohol & Drugs/You Lose
This holiday, don't lose your car, license and freedom to impaired driving. [INSERT
STATION NAME HERE] reminds you law enforcement is cracking down on impaired drivers
this Fourth of July. The choice is yours. Designate a sober driver or one will be
appointed for you. Remember: You Drink & Drive. You Lose.
:15 Second Station Read - Enforcement
Sobriety checkpoints, saturation patrols, undercover officers and concerned citizens
… chances are if you drive impaired this holiday you'll get caught. This holiday,
please celebrate responsibly, designate a sober driver, take a taxicab, mass transit or
you'll be taking a ride straight to jail. Remember: You Drink
& Drive. You Lose.
"The natural progress of
things is for liberty to yield and government to gain ground." -- Thomas Jefferson